How to Strategize for Black Friday as a Luxury Brand
We all are familiar with Black Friday, which is a popular term for the Friday after Thanksgiving, and also the beginning of the Christmas...
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Jul 1, 20223 min read
Why Creator-First Brand Strategy is Important?
Creator and influencer content partnerships evolve as brands make cost-effective bids for relevancy. User-generated content (UGC) is...
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Apr 4, 20224 min read
15 Top Trends That Will Impact Marketing in 2022
Marketing trends come and go, constantly evolving as brands strive to better leverage the latest technologies and respond to shifts in...
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Mar 14, 20221 min read
The Importance of Sincerity for Brands in 21st Century
Shouting the loudest isn't necessarily the best way for your business to grab attention. In 21st century, customers value sincerity the...
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Feb 27, 20223 min read
Why Are There More Fashion Brand Collaborations Than Ever Right Now?
The key to any brand's success is remaining relevant to the target consumer and resonating with them through culture and consumer needs....
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Feb 26, 20221 min read
Brand Collaborations Do Not Stop: Gucci x Adidas is on Milan Fashion Week
After collaborating with Raf Simons and Prada; Adidas has added another high-end fashion label to its long list of collaborators with the...
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