Creative Runways: Gucci's 68 Set of Twins
The spring/summer 2023 Gucci show, titled Twinsburg, featured no fewer than 68 sets of identical twins (yes, actual twins). Ahead of a...
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Oct 13, 20223 min read
Why Luxury Fashion Loves Roblox
On September 11th, Tommy Hilfiger live-streamed its NYFW show in Roblox. It was just the latest example of fashion courting users on the...
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Apr 4, 20224 min read
15 Top Trends That Will Impact Marketing in 2022
Marketing trends come and go, constantly evolving as brands strive to better leverage the latest technologies and respond to shifts in...
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Mar 28, 20224 min read
Why is Branding Important for Your Business?
A business’s branding is more important than you might think. On the outside, your brand may seem like it consists only of elements such...
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Mar 21, 20223 min read
Marketing vs. Brand Management
For many, the line between brand management and marketing can be a little fuzzy. After all, both play an integral role in the development...
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Mar 14, 20221 min read
The Importance of Sincerity for Brands in 21st Century
Shouting the loudest isn't necessarily the best way for your business to grab attention. In 21st century, customers value sincerity the...
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Feb 27, 20223 min read
Why Are There More Fashion Brand Collaborations Than Ever Right Now?
The key to any brand's success is remaining relevant to the target consumer and resonating with them through culture and consumer needs....
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Feb 26, 20221 min read
Brand Collaborations Do Not Stop: Gucci x Adidas is on Milan Fashion Week
After collaborating with Raf Simons and Prada; Adidas has added another high-end fashion label to its long list of collaborators with the...
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Feb 23, 20223 min read
5 Branding Trends That Will Emerge This Year
The entire world came to a halt in 2020 and 2021 with the pandemic hitting us, resulting in the total lockdown of countries, widespread...
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